[vc_row][vc_column][vc_column_text]Think a solid mobile platform can’t help your business? Or that your organization might be too “traditional” to benefit from a mobile strategy? Think again.
Every organization can benefit from a good mobile strategy—even the most traditional, conservative, or non-profit organizations. Take, for example, the Chamber of Commerce in Lee’s Summit, Missouri.
Lee’s Summit has a dynamic, thriving small business community. They already had a mobile app in place, but were not using it to its fullest capacity.
They wanted to increase engagement with their members and drive better attendance at events. The solution? Enhance their mobile platform, and develop a solid communications strategy.
So Moblico helped them launch a low-key, easy-to-use mobile platform and marketing strategy that works with their existing app to give members rewards through a points system. Members can earn points by attending any of 4 monthly events, and scanning a QR code with their smartphone. They later cash these points in for rewards—like free advertising space at future events, free lunches from sponsors, or even chamber swag.
Today, over 200 chamber members in Lee’s Summit use the app every month—and engagement and attendance has grown steadily as a result.