Industry Leaders Join AI Applied Consortium to Guide Responsible Innovation
Artificial intelligence is quickly becoming a cornerstone of transformation across every sector—from how we power our cities to how we move goods, serve customers, and respond to crises. But with this potential comes a responsibility: to ensure AI is developed and applied in ways that are ethical, practical, and truly beneficial to the people and industries it touches.
The AI Applied Consortium is answering that call by assembling a team of deeply respected industry leaders to guide the responsible rollout of real-world AI use cases. These leaders—now heading newly announced domain-specific Advisory Councils—bring decades of experience across finance, manufacturing, energy, public service, and wholesale distribution.
We’re proud to see Moblico’s CEO, Pierre Barbeau, selected as the Advisory Council Lead for Wholesale Distribution. He joins a group of innovators who understand not just AI as a technology, but the real environments it’s meant to serve.
The Consortium’s mission aligns with the kind of work Moblico supports every day: making digital engagement smarter, mobile strategies more impactful, and data more actionable. But in this setting, the goal is bigger—uniting leaders across industries to help shape AI’s role in a shared future.
Why It Matters to the Distribution Industry
For sectors like wholesale distribution, this kind of representation is timely. Distributors are balancing digital demands, workforce challenges, and evolving customer expectations. AI offers tools to streamline operations, improve communication, and unlock insight—but only if those tools are built with the industry’s realities in mind.
We look forward to seeing what comes next as the Consortium rolls out new pilots, shares insights, and continues spotlighting the voices shaping AI across industries.
