Matt Michel

12 Ways Mom Was Right

This post was originally published on this site Many of the pearls of wisdom our moms provided to us as children can help us perform better as business owners, when we take them to heart. Moms have little sayings that they repeat to us during our formative years.  While annoying at the time, these pearls […]

11 Essential Management Truths

This post was originally published on this site You can attend seminars and college to learn business management. But here are 11 essential truths about management that you will not learn in business school. There are endless seminars, college courses, even degree programs that focus on management.  They teach all about planning, organizing, and controlling, […]

Do You Need a Daily Report? Yes, You Do!

This post was originally published on this siteAccording to Merriam-Webster, “seat-of-the-pants” applies to something, “done or made by using your own judgment and feelings without planning, preparation, or help from others.” This is not the way to run a contracting business. Alas, seat-of-the-pants is exactly the way many contractors run their companies.  It does not have […]

6 Sources of Free Marketing Ideas From Professional Marketers

This post was originally published on this site 1. Read Your Junk MailDo not throw junk mail in the trash. At least, do not do it right away. Examine it, especially if it is from another industry. Look at the envelopes. What catches your attention? What seems to be a theme in direct marketing? Open the mail. Look through it. Look at […]

HVAC Maintenance: Unnecessary? Think Again

This post was originally published on this site Recently, a college engineering professor reported, “we found that dirty air conditioner condensers often perform better than clean ones.”  Are you kidding me? Early in my career I was one of the charismatically challenged. I worked as an engineer for the Turbo Refrigerating Company and for Lennox […]

11 Reasons Why You Must Grow

This post was originally published on this site If Hamlet were an HVAC contractor he might ask, “To grow or not to grow?  That is the question.”  Hopefully you are more decisive than Hamlet the contractor. Here are 11 reasons you must grow. 1. Experience Growth as a Form of InsuranceIf you run a ten-truck company […]

Develop an Opportunity Mentality

This post was originally published on this site Contractors that have an “opportunity mentality” are focused on growth and development.  They scour their worlds looking for opportunities to exploit.  By contrast, those with a “scarcity mentality” cower back and live in fear of being exploited by others.  What kind of mentality do you have?  Here […]