Free 2024 Mobile Engagement Guidebook for Distributors

Team Moblico

The Ductless Directory to Prioritize Contractor Advocacy

The Ductless Directory is shifting its marketing strategy from one that is product-centric to one that makes the ductless contractor the star of the show. This change marks a new era that will help qualified contractors get the visibility and recognition they deserve.

ASA distributor members report encouraging April sales numbers

Respondents reported calendar-year-to-date sales growth of 23%, down from 24% last time. For the trailing 12 months ending March 2022, respondents reported strong sales growth of 22%, again down from the March 23.7%. 

International Associations, UN Partner to Provide More Opportunities for Women in Cooling Sector

A new initiative called the International Network for Women in Cooling has been launched to advance the engagement of women, promote career opportunities, and increase their overall participation in the sector.

ASA advocacy strength on display in Napa

ASA retained Cal Strat last year, and the firm continues to represent the association and our members on critical California issues impacting ASA members’ interests, particularly on those issues that will have significant impact nationally.