Distribution executives and sales managers have been lodging the same concerns about their sales models — and sales teams — for many years, says Mike Marks, managing partner of Indian River Consulting Group. And the pandemic has only amplified these all-too-familiar laments. “Salespeople don’t do what I want them to do.” “I’m trying to get […]
Category: Digital Technology
Who are Your Customers?
I hate to remind you of this, but we’re facing an election in 2020. And during the election process, each of us will be placed in our own little demographic silo, in the hopes that others in the same silo will think the same way, respond the same way, and most importantly vote the same […]
On-Prem, Hybrid, or Cloud: What Infrastructure is the Best Fit?
Whether opting for on-premise, cloud, or a hybrid, when it comes to software and applications, there are many factors to consider in finding the best fit. Here’s a quick look at what’s what: On-Premise An on-premise (on-prem) solution refers to a situation in which a company hosts its computing resources in their private data centers. […]
Best Practices on Harnessing Your Data
When I talk with NAED members, I am often asked advice on best practices for harnessing data. My answer is always the same – be patient and trust the process. Data is our friend, not the enemy. Invest in people and IT systems specifically for analytics and data science. Make sure you have a plan […]
Actions, Not Data
At a recent meeting I was asked about the difference between BI and AI. Surprisingly ‘they’re different letters’ wasn’t the desired answer. What’s the difference between Business Intelligence and Artificial Intelligence when applied to data analytics? I suggested that BI tells you who your top 50 customers are, AI tells you who your top 50 […]
Seven Things Your Business Needs to be Successful with Digital
There’s more than meets the eye when it comes to successfully accomplishing effective user adoption. Users need encouragement to understand how to apply the tools and how adopting them can be of big benefit. Here are a few points to ponder. Executive support Whether creating a culture of innovation, adopting digital HR tools, or focusing […]
Business Intelligence Platforms: 5 Best Practices
Google the term “Business intelligence (Bi) and you will find countless results. One solid definition we’ve found comes from Cio.com and reads, “Business intelligence (BI) leverages software and services to transform data into actionable intelligence that informs an organization’s strategic and tactical business decisions. BI tools access and analyze data sets and present analytical findings […]