Free 2024 Mobile Engagement Guidebook for Distributors

Category: Digital Technology

The Ductless Directory to Prioritize Contractor Advocacy

The Ductless Directory is shifting its marketing strategy from one that is product-centric to one that makes the ductless contractor the star of the show. This change marks a new era that will help qualified contractors get the visibility and recognition they deserve.

ASA distributor members report encouraging April sales numbers

Respondents reported calendar-year-to-date sales growth of 23%, down from 24% last time. For the trailing 12 months ending March 2022, respondents reported strong sales growth of 22%, again down from the March 23.7%. 

International Associations, UN Partner to Provide More Opportunities for Women in Cooling Sector

A new initiative called the International Network for Women in Cooling has been launched to advance the engagement of women, promote career opportunities, and increase their overall participation in the sector.